The Jewel in the Crown

Max Velocity Team/ June 9, 2018/

Leicester High Street is home to a prestigious jeweller. The owner decided to host a charity day, inviting teams of both existing customers and professional sportsman from Leicestershire to  challenge themselves in the most advanced sport in the world, Formula One.

From concept to delivery of this prestigious event, Max Velocity were retained to deliver, branding, activities, staff, concept, prizes and running order.

A race room was built in the upstairs function room, with linked racing simulators. In the bar area was a practice rig for guests to warm up before racing.

Then downstairs and out in Leicester High Street, we provided a branded F1 Car, wrapped in Ferrari Red for the guests to tackle wheel changes under a timer.

The day was a huge success, with the media turning up to cover the event and their social media channels full of pictures and videos.

Whatever event you have in mind, there really are no limits! Contact our events team to discuss your ideas now.